Advertising Agency in St. Petersburg, FL
Mission: To know your product and creatively make your product known.
Since that first year ADDY, and numerous Hermes and ADDY awards later, the Doubletake by Design team is still your boutique style agency. We believe in digging deep to find unique aspects of your brand identity. We make these found expressions that set you above the competition actionable, so customers want to buy. We are not afraid to explore the outer limits, while keeping your results front of mind.
Our commitment to creative excellence honors the student mentality. Our team creates marketing campaigns and advertising through fine art, graphic design and mass communications, including social.
Not bound by the restriction of the imagination or the kind of jaded burnout that can come from knowing a product only all too well. Doubletake by Design is open to looking at things from a fresh angle. We use flexible skills to come up with new, exciting approaches to commonplace marketing.
We believe that working together is the only way to develop a successful relationship. At Doubletake, you are an integral part of the creative process, where all ideas are encouraged as part of a collaborative effort, to create effective communications. Be sure to follow our blog and share comment contributions!
The Doubletake Team
Terri Hall
President
Terri Hall founded Doubletake in 1999 as a high-end design boutique specializing in Annual Reports, and varieties of creative brochures and promotions for private businesses and non-profit organizations throughout the US, Canada, UK, France, Japan and Southeast Asia.
Today, under her leadership and vision, Doubletake has expanded its creative footprint to become a full service marketing and public relations agency ranked among the Top Ten PR firms in Tampa Bay. Her successes spreads across several business sectors- and produced award winning results for such diverse clients as BJ’s Wholesale Clubs, WBENC (Women’s Business Enterprise National Council), Golf with Johnny Miller at Pebble Beach, The Florida Aquarium, Channelside, IMAX, ZooTampa, Goodwill Industries-Suncoast, Wheels of Success and national hamburger chain Smashburger.
As a WBENC certified woman-owned business, Terri is a champion of causes that advance women personally and professionally. She is a member and officer of the WBDC, ( Women’s Business Development Council of Florida) and also serves on the Board of the American Breast Cancer Foundation.
Away from the office, she is an active volunteer in planning, promotional and fund raising activities for Art and other not for profit cultural initiatives. Terri is a graduate of the University of South Florida with a degree in Mass Communications and Advertising.
Jeff Smith
Lead Designer
Jeff Smith has been and integral part of Doubletake Team. As Art & Creative Director at Doubletake since 2001, he has overseen the Art and Creative Direction for countless projects that range from overall brand creation to compelling video presentations. His work at Doubletake has garnered over 26 ADDY (Gold and Silver) awards and over 15 Platinum and Gold Hermes awards for creative design at the national and international level. Jeff enjoys working with clients to give them the creative edge they’re looking for when working with us.
While at Doubletake, Jeff and his team have worked with a wide range of clientele - from medical manufacturing to attractions and tourism. These have included The Florida Aquarium, ZooTampa, MOSI, Tampa Trio, Channelside, Channelside IMAX, Beef ‘O’ Brady’s (Family Sports Concepts), Kawasumi Laboratories America, and more.
Prior to Doubletake, Jeff has been a designer in other major metropolitan markets that include New York City, Atlanta and Miami. In addition to Doubletake’s accounts, he has created work for Air Jamaica, Sandals Resorts, Beaches Resorts, Sea Ray Boats, Lancome, Colgate-Palmolive to name a few.
Jeff is a graduate of the University of South Florida with a degree in Mass Communications and Advertising.
When not working, Jeff is an avid guitar player and musician. He enjoys traveling and spending time with his family and dog Riley.
Russ Barmmer
Senior Consultant
Russ Barmmer’s career in Public Relations has spanned management posts at Fortune 500 companies like GE, to investor relations for high-tech startups and special corporate events on a national scale. As a result, Russ started his own PR firm in New York City that worked with numerous clients like Boy Scouts of America and BMW Motorcycles.
He and his firm established lasting brand awareness for international computer companies like French owned Honeywell Bull, and worldwide NCR. His Special Events strategies introduced the world's first hand-held barcode scanner from Symbol Technologies, now the industry standard. Russ’ firm helped gain market share and credibility for public and private institutions with award winning programs using trusted national celebrities such as fashion designer Oscar de la Renta and Major League Baseball Hall of Famer Brooks Robinson.
Jill Plaice
Operations / Events
Erika Sciarrino
Copywriter
Lance Rodgers
Creative Director
Two decades with Doubletake
Awards
1999
Doubletake is born. Terri Hall spearheads a new age of digital marketing agencies without knowing it — yet.
2000
Doubletake is hired by Channelside IMAX, The Florida Aquarium, MOSI, Lowry Park Zoo and The Tampa Trio. Doubletake has already won an award for design from ADDY
2016
Doubletake Studios officially transitions into Doubletake Marketing & PR. A unique yet straightforward name for a business that matches. This name helps to reflect a more PR-centric approach to Doubletake's services.
2018
Doubletake Marketing & PR moves its headquarters to the Poynter Institute for media studies in St. Petersburg.